How has it been 4 years already that I’ve been able to speak and attend at the Wedding MBA? Time is flying! As usual, I had an incredible time meeting old friends and new at the conference as we all learned how to continually improve our wedding business. Here are some highlights:
Amazing Exhibits from Wedding Vendors
First, I got to talk to the insurance pros at RV Nuccio about a unique situation at the venue where I now work. They were super helpful (and as always had mints for the taking…thanks guys!)
As far as amazing presentation goes, check out this display from Fifty Flowers. Incredible!
Actionable Content from Industry Leaders and Wedding Business Owners
Fellow wedding business owners and executives shared key insight that you just can’t find anywhere else. Sonny Ganguly, the CMO from Wedding Wire, basically gave a beyond-101-level class on enhancing SEO. He shared critical information from WeddingWire’s huge trove of research. Frankly this would be worth the price of admission alone. Instagram is still the leader in reaching brides, and he gave some eye-opening examples of how to grab their attention on IG, as well as via other portals.
I sat in on several venue presentations, including wedding expert and founder of Carl House, BB Webb, who advised attendees to take cues from first-class venues on how to treat prospective clients. Bending over backwards to make them feel special is the key.
Interactive, Supportive Attendees
At my “Into the Storm” presentation, about setting boundaries, vendors and planners shared stories they had with – interesting – issues they kept running into; the nods of recognition, the words of support, and the laughter of camaraderie illustrated to me what an incredible community of dynamic, caring professionals we’re all a part of. It was so great to see!
If you attended, I hope you had an incredible time! If not, check out next year’s info and be sure to sign up. Hope to see you there in 2019!
(Did you attend my seminars and have questions? Want to pick my brain about the best the conference had to offer? Don’t be shy – email me at firstname.lastname@example.org!)